More than one hundred people filled the municipal theatre of Llubí this afternoon for the presentation of the new video that Olives Rosselló has created with Tomeu Penya. The event was attended by the singer-songwriter and the three “llubiners” actors who star in the recording.
Titled “Elles II”, the video is the second part of the spot that Tomeu Penya recorded with Olives Rosselló three years ago. This time, the setting is the wonderful Miramar estate in Valldemossa, and the video stars Llubí actors Celia March, Marc Figuerola, and Francisca Seguí. In the video, we discover what Tomeu Penya was like as a child.
The recording was produced by Vivirdelcuento Comunicació and directed by Rubén Capilla, who this week won the award for Best Short Film at the Evolution Mallorca Film Festival.
You can watch the full video here:
Founded in 1954, Olives Rosselló will soon celebrate its 70th anniversary with a project that highlights the importance the brand has always placed on preserving the essence of its origins.
During the event, presented by journalist Mar Puigserver, Olives Rosselló’s manager, Joan Ramis, explained that “as a company, we were clear that we wanted to create an initiative that would bring us back to the land, to walk through an olive grove, to feel an olive in our hands… and, above all, to link our brand with Llubí, where we are based and where we work.”
To choose the protagonists of the video, a casting was held in the village, with around thirty people taking part, including many children who attend the theatre courses held in the area.
